TRC CoP – Value Proposition & Member Journey Map

This document outlines The Resilience Collaborative’s (TRC) Value Proposition and Member Journey Map, developed to strengthen engagement with diverse stakeholders in resilience and healthcare. It presents detailed member personas, highlighting their goals, challenges, motivations, and potential contributions. The report also introduces a prioritization framework to identify primary, secondary, and tertiary personas essential for advancing TRC’s mission. Finally, it maps the member journey, illustrating how TRC supports individuals and organizations through resources, collaboration, peer support, and knowledge dissemination to build resilience across systems.